Industrial designer Jacco Bregonje is a graduate of the famous Eindhoven Design Academy. Bregonje has grown up with Artifort. The two Butterfly fauteuils in his parents’ home were not just used for sitting quietly. When, years later, he was asked which Dutch brand he wanted to work for, his answer was Artifort. His first design for Artifort appeared in 2007 – the Magnolia armchair. This was followed by the chair Patch.